Case Study


In 2018, Democrat Debbie Murcusel Powell defeated Republican incumbent Carlos Curbelo in Florida's Miami-based 26th District, one of the nation's most competitive.

With nearly $7 in the bank, Powell was considered a likely favorite - but PRIME's independent expenditure ads for the NRCC brought light upon Powell's long history of corruption and connections to Ukranian warlords. Along with tying Powell to the Democrats' far-left socialist agenda, this cratered Powell's favorability with the Cuban-American community.

GOP challenger Carlos Giminez defeated Powell by 3.4% in one of the biggest congressional upsets of 2020.

"Dead Wrong"